Massively Launches @WeatherNetwork Automated Chat on Twitter

Toronto, ON (Tuesday, November 1, 2016) Massively is pleased to announce its first automated conversational experience on Twitter as a beta participant for the launch of two of their new features– quick replies and welcome messages using Direct Messages. Today, Massively activates with The Weather Network (@WeatherNetwork), to deliver real-time customized weather forecasts and information.

The two new features allow businesses to connect with followers, delivering important information and prompting with responses to help guide the conversation, offer customer support and more.  Twitter users can access a personalized Automated Weather Chat with The Weather Network, using this innovative feature via the Direct Message button on @WeatherNetwork Twitter profile.  

Massively has developed a pathway for the successful integration of automated conversation, using Twitter’s developer tools and its own authoring platform. Massively’s in-house content creators will now be able to further develop responsive, efficient Twitter interactions that support businesses, brands and websites.

“It has been a pleasure to be an early participant in this new feature set,” said Massively President Russ Ward. “Since 2014, Massively has combined world-class conversational design with the most advanced artificial intelligence toolsets available. We are excited to deliver chat solutions that are a natural fit for brands who want to leverage Twitter’s conversational potential at scale.”

“We are thrilled to work with with Massively and Twitter to provide this first-in-market experience,” said Pierre Morrissette, Chairman, President and CEO, Pelmorex Media Inc. “The Weather Network is dedicated to continuously evolve the way consumers receive their weather information and this next step in digital innovation is just another way we’re bringing both new technology and weather services to Canadians.”

For more information, product and client inquiries, please contact Chris Faulds at

Chat with @WeatherNetwork here.

Read more about new features on Twitter here.

About Massively Inc.

One-to-one at massive scale. Massively allows anyone to create and deploy polished chat bots. Launched in 2014, Massively manages your most important relationships by powering chatbots people actually want to talk to.

For more information, visit or follow us on Twitter (@massively_ai)

About Pelmorex Media Inc.

Celebrating 27 years, Pelmorex Media Inc. is the parent company of The Weather Network, MétéoMédia, Pelmorex operates in Canada, the U.S., Spain, the U.K. and Germany. The Weather Network and its French counterpart MétéoMédia are Canada's most popular weather and information services on TV, web and mobile apps. Eltiempo is Spain's leading multi-platform weather information provider. Pelmorex also operates Canada’s National Alerting Aggregation and Dissemination System (Alert Ready) which aggregates and distributes emergency alerts issued by authorized government agencies.


For further information:

Heather Labonté

T: 416.700.6763